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Make Radio Pay Off
With Needed Information
by Tom Egelhoff
Here is Bozeman, Montana we have some of the best skiing in the world. Local resorts capitalize on this by doing snow report updates on the radio. Each morning they come on and give the snow levels and conditions at the slopes.
As the end of the report is a nice little advertising tag to increase business. Is there some information you can give in your town that people would be interested in? Maybe a stock broker could give daily market reports. A florist could give little know holidays each month for sending flowers.
People remember these little tidbits of information and remember you for providing them.
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This article may be reproduced for your non-profit group or organization provided it is not altered in any way and the following is attached:
Used With Permission
© Eagle Marketing PO Box 271, Bozeman, MT 59771-0271
http://www.smalltownmarketing.com - (406) 585-0219 - Toll Free (888) 550-6100
Email: tommail@smalltownmarketing.com.
Based in Bozeman, MT, Tom Egelhoff is the author of How To Market, Advertise & Promote Your Business Or Service In A Small Town, and The Small Town Advertising Handbook: How To Say More And Spend Less. He is also a seminar and workshop presenter and trainer. He may be reached at 888-550-6100 or PO Box 271, Bozeman, MT 59771-0271
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