by Subject |
Also see: Twenty-Five FREE Low-Cost Advertising TipsAdvertising Tip: Make Sure Your Ad Is Easy To ReadBy Tom Egelhoff
The upper and lower case text gives our eyes and mind exercise. We must look up and down at the print to decipher the message. Plus it seems like I might be yelling at you. This tip points out that there is a time and place to use
all caps. Usually short sentences or headlines are best. Resist
using it in the body text of brochures. If you want to emphasize
something, make it bold. Have a business question for Tom? Click Here to get Tom's advice for free (Return To Small Town Marketing.Com Main Menu) Listen to a radio interview with Tom and Entrepreneur Magazine - Click Here! This article may be reproduced for your non-profit group or organization provided it is not altered in any way and the following is attached: ©1998 - 2004 Eagle Marketing PO Box 271 Bozeman, MT
59771-0271 Based in Bozeman, MT, Tom Egelhoff is the author of How To Market, Advertise & Promote Your Business Or Service In A Small Town, and The Small Town Advertising Handbook: How To Say More And Spend Less. He is also a seminar and workshop presenter and trainer. He may be reached at 888-550-6100 or PO Box 271 Bozeman, MT 59771-0271
Would you like Tom Egelhoff to speak on this topic at your business function or convention? Click here for information, topics and pricing.
Back to the HOME PAGE Can't find what you're looking for?  < Click hereis amazing. Take a Test Drive.
Haven't you done without them long enough? |
|
||
Listen to a radio interview with Tom and Entrepreneur Magazine - Click Here! |
||||
1-888-550-6100 FREE
Shipping
